EA Losing NFL Exclusivity?
By Artie Augustyn - 26th May 2010
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News hit today relating to how the NFL is running their exclusive deals with 3rd party companies. The official news story is about clothing/hat companies and who gets to make the official NFL hats. American Needle Inc. claimed they were being excluded from buisness with the NFL due to an exclusive agreement between Reebok and the NFL. American Needle Inc. explained that the NFL is not one company, but a culmination of 32 different ones. The court agreed, effectively ending all exclusive agreements the NFL has, here’s where EA ties in:
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